Compendium is a lifestyle brand which brings a curated edit of skincare essentials, obtained from nature’s most powerful terroirs. Everything started in the Atlas Mountains, Morocco where they have family ground.
Curators of culture
Their ambition to build a luxury brand from remote areas around the world was a great starting point for our naming process. A Compendium as a collection of things that have been gathered together and presented as a group. To support their vision of sourcing different territories around the world and making beautiful products out of it, our aim was to find a clear system to give meaning to their carefully curated edit.
Collection of origins
In ‘Collection of Origins’ abbreviated as c/o we found the ideal solution to highlight the different territories to the forefront of communication. This helped Compendium to cross borders. Not only in the experience of beauty rituals, but also in translating its cultural formulation, celebrating origins, diversity and idiosyncrasies.
Beautiful imperfections
We centered the aesthetic approach around the beauty of aging, translating nature’s own aesthetics into modern statements. To create this beautiful contrast we’ve kept the identity as clean as possible, giving optimal space to breath.
‘Contaínr Affaìrs helped us to translate our roots into a striking strategy, brand identity and packaging design with an outstanding result. They have the gift to raise simplicity to the most extraordinary.’
— Said Aboulasri, co-founder Compendium