Respected truck trader TMH has evolved into a ‘Partner in Mobility Solutions’ offering a wide range of services including full lease options. This shift has transformed its identity to the core. We’ve helped them create the strategic roadmap and tailored a sleek identity that fits TMH’s new proposition. Grand gestures that match the toughness of the trucks and the people who operate them.
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Ownership versus Usership
As the global trend moves from ownership to usership, rental subscriptions have become TMH’s main focus. The strategic roadmap that was created, has been a blueprint for a clear-cut and straightforward 7-step-program to a full service rental subscription. It is designed to take away hurdles and answer questions a potential client might have. The program is not only integrated in the tools we’ve created for their sales team, it’s also embedded in the fabric of its organization.
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